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Our brands

Our brands

The brand Laser Game Evolution ® was created in 2005 to stand out from the other “Laser Game” competitors.

The choice of the word “Evolution” corresponds perfectly to our constant development approach, both in terms of methods as well as equipment. By displaying the Laser Game Evolution brand, our affiliates benefit from :

  • The latest generation V3 equipment with 100% laser technology
  • After-sales service
  • An interior design adapted to a laser game centre
  • A strong brand image owing to its own visual concept on all our communication media and in our centres displaying a dedicated theme
  • National communication operations
  • Marketing partnerships to manage their centre
  • Sales support tools
  • Exclusive LGE zone in their geographical area

Created in 2009, Laser Lander is the sister company of Laser Game Evolution. Using the same exclusive 100% laser technology, the Laser Lander concept is designed for smaller market areas and lower design costs. The Laser Lander affiliates cannot use all the tools of the network. However, the Laser Lander brand can use the high-quality equipment developed by Laser Game Equipement in a simplified framework. The Laser Lander affiliates have :

  • Their own Laser Lander graphic charter, trade name and brand
  • A V2 equipment with 100% laser technology
  • After-sales service
  • An interior design adapted to a laser game centre
  • Exclusive LGE zone in their geographical area
  • More than 25 years of experience in the field of laser games

Laser Lander brings the best of the laser game to our small-town players.

The brand Laser Game Evolution ® was created in 2005 to stand out from the other “Laser Game” competitors.

The choice of the word “Evolution” corresponds perfectly to our constant development approach, both in terms of methods as well as equipment.
By displaying the Laser Game Evolution brand, our affiliates benefit from:

  • The latest generation V3 equipment with 100% laser technology
  • After-sales service
  • An interior design adapted to a laser game centre
  • A strong brand image owing to its own visual concept on all our communication media and in our centres displaying a dedicated theme
  • National communication operations
  • Marketing partnerships to manage their centre
  • Sales support tools
  • Exclusive LGE zone in their geographical area

Created in 2009, Laser Lander is the sister company of Laser Game Evolution. Using the same exclusive 100% laser technology, the Laser Lander concept is designed for smaller market areas and lower design costs. The Laser Lander affiliates cannot use all the tools of the network. However, the Laser Lander brand can use the high-quality equipment developed by Laser Game Equipement in a simplified framework. The Laser Lander affiliates have :

  • Their own Laser Lander graphic charter, trade name and brand
  • A V2 equipment with 100% laser technology
  • After-sales service
  • An interior design adapted to a laser game centre
  • Exclusive LGE zone in their geographical area
  • More than 25 years of experience in the field of laser games

Laser Lander brings the best of the laser game to our small-town players.

Game principle rules

The Laser Game Evolution gameplay is very simple: each player wears a vest and carries a laser gun (safe, CE standards, unique and developed by Laser Game Equipment) and moves around in a dark maze, where the objective of the game is to eliminate as many opponents as possible. With single-player games or up to three teams playing simultaneously, Laser Game Evolution offers the possibility to hold tournaments, to create scenarios for a group of employees, to celebrate a birthday or to simply spend some good time with family or friends.

Game modes and modules

The creation of new modules on a regular basis (accessories added to the gaming area; target, trap, etc.) by Laser Game Equipement and their installation in a centre, are a source of innovation and an opportunity to constantly innovate the gaming experience for customers. Laser Game Evolution also offers different gaming modes that provide a new gaming approach to constantly enhance the pleasure of playing !
These game modes and modules are also a way to stand out from the competitors in an innovative way and it helps in :
  • Renewing the fascination that our game evokes in the player
  • Acquiring new customers
  • Retaining our old customers
  • Creating a dynamic atmosphere in a centre, holding events, tournaments, etc.

The concept of Laser Game Evolution is one of the most comprehensive concepts in the market and meets the needs of all types of customers :

children, adolescents, students, adults, company and employee representative groups.

Our equipment

Developed and designed by Laser Game Equipement,
our equipment is unique and constantly evolving.
Read more...

Age of players in 2019

With the help of this first diagram, we could divide our customer base by age group :

Creating customer loyalty

Here is the LGE customer loyalty rate, with the help of which we have determined (along with the consumption pattern) the number of unique customers in France in 2019.

 

Men/Women distribution

We have also introduced this activity to women: 36% of our customer base is female, and this distribution is on the rise.

An extremely high satisfaction rate

0 %

of our customer base is satisfied or extremely satisfied !

Men/Women distribution

We have also introduced this activity to women: 36% of our customer base is female, and this distribution is on the rise.

An extremely high satisfaction rate

0 %

of our customer base is satisfied or extremely satisfied !

Willingness to play again

0 %

9 out of 10 customers say that they would like to play again at our centres within three months !

Join the adventure !

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